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| Varcity Fashion Show at the CB
Style Expo |
Every
spring, millions of teens across America begin receiving
their college acceptance letters, launching their preparations
for one of their biggest life transitions – their
fledgling college lives. An important part of getting ready,
is deciding what to bring to college that will create a
comfortable home away from home.
The
CollegeBound Network is dedicated to making this, the most
important of teen life-changes, as smooth and rewarding
as it can be. Not only are we committed to helping them
get to the school of their choice, but also to be prepared
for those four years of independent living. From overall
dorm decor and creative storage possibilities to late-night
snacks and laundry detergent, these teens need to know what’s
the best buy and where to get it.
At
the CollegeBound Network, we believe that your company will
find the ideal marketing solution in reaching these savvy
consumers that greatly influence all household purchases
and spent $173 billion in 2001. Part of this solution is
the CollegeBound Style Expo, an event targeting thousands
of teens face-to-face and millions nationwide through its
pre- and post-event promotions via the CollegeBound Network’s
various media properties.
The
CollegeBound Style Expo is a highly-energized event that
will educate this powerful consumer demographic on the most
important purchases for their upcoming college experience,
exposing students to the latest trends in clothing, accessories,
music, entertainment, technology, beauty, food, and much
more. Showcasing fashion shows, today's hottest music, college
grants by random drawings, door prizes, and exhibitions
by a variety of colleges and lifestyle manufacturers, this
event creates an interactive and dynamic atmosphere for
teens that will form long-lasting brand loyalty to all participating
companies. |